Start your supplement brand today
Skip months of waiting.Launch in minutes.
Your premium brand, done for you. Your AI expert team helps with your design, labels and store.
No inventory. 3 days free, then €79/month, or €49/month billed yearly.
~8 min
to a sale-ready store
35
countries you can sell to
4
products with your label
Everything you need,
ready on day one.
No plugins to install. No developers. Answer a few questions and your store is ready to sell.
Your customers' language
AutoStore pages, checkout and emails are translated for the countries you sell to.
Payments, built in
Cards, Apple Pay and Google Pay through your own Stripe account. Connecting takes about 2 minutes.
Email flows, already on
Order confirmations, shipping updates, abandoned cart reminders and review requests send by themselves.
Ad tracking, paste and go
Meta, TikTok, Google and Snapchat: paste your pixel ID and we send the sales events for you.
Shipping, handled
35 countriesEach order is made, packed and shipped with tracking by our suppliers. You never touch a box.
Policy pages, drafted
Terms, privacy, shipping and refund page templates are filled in for your store.
All in every plan. Per order only the product and shipping cost, a sales fee (0.85% on Basic, 0.5% on Pro) and Stripe's card fee.
Build a brand the old way,
or launch with Suplify.
The traditional way means buying stock and months of setup before your first sale.
Do it yourself
The traditional way
Stock first
Buy inventory before your first sale
- Products and manufacturerMinimum orders
- Stock and storageYour garage
- Label designHire a designer
- Store, checkout and appsSet up yourself
- Email flows and trackingExtra tools
- Shipping and tracking numbersPack every order
- Policy pages and translationsWrite them yourself
Launch with Suplify
The simple way
€79
per month, or €49/month billed yearly. Pro adds all AI agents. Nothing to buy upfront.
- Products and manufacturer✓ Handled
- Stock and storage✓ Handled
- Label design✓ Handled
- Store, checkout and apps✓ Handled
- Email flows and tracking✓ Handled
- Shipping and tracking numbers✓ Handled
- Policy pages and translations✓ Handled
What you skip
No stock. No minimums.
No developer and no boxes at home.
3 days free · then €79/month, or €49/month billed yearly · Cancel anytime
How it works
Your brand in 4 easy steps
1Pick your products
Choose ready-to-ship supplements and beauty products. There is no stock to buy and nothing to store.
2Make it your brand
Answer a few simple questions. We suggest brand names, put your logo on the packaging and build your store.
3Set your price
Start from the suggested price and see your profit per sale before you publish.
4Start selling
Share your store link. Suppliers ship every order and customer payments go into your own Stripe account.
Everything included
Ready to sell.
From day one.
Skip months of setup. Every store comes connected, so you can focus on your customers.
Your own domain
Buy it in a few taps. It connects to your store by itself.
Your brand mailbox
With your own domain, mail to hello@yourbrand.com lands in your inbox.
4 products, your label
A hero product plus 3 matching ones, ready to sell.
AI Super Agent
Ask anything about your store. It can make the change too.
Support replies
Customer questions get a friendly AI answer. Refunds and tricky ones come to you.
Launch guide
One clear next step at a time, until your first sale.
Pages that sell, made for you
Product pages written for you
Benefits, how to use and FAQ, written in your brand's voice.
Your design, your way
Colours, fonts and layout: change anything, no code needed.
Add products in one tap
Browse the catalogue and add a product to your store instantly.
Your products.
Your profit.
€34
You keep per sale
Open the full calculatorIllustration with example numbers, before marketing and taxes. Not a forecast of your results.
What is Suplify?
Your own supplement brand, without the hard parts
Suplify lets you launch your own supplement or beauty brand in about 8 minutes without buying inventory. Pick ready-made products, add your logo to private-label packaging, set your price and open your own online store. Suppliers ship each order, customers pay into your own Stripe account, and plans are €79/month, or €49/month billed yearly.
New to this? Start with our step-by-step guide on how to start a supplement brand or learn how private label supplements work.
- What it is
- Online store builder for private-label supplement & beauty brands
- Who it's for
- First-time founders, creators, coaches and small brands
- Price
- Basic €79/month, or €49/month billed yearly; Pro €279/month, or €199/month billed yearly, with all AI agents; sales fee 0.85% per order on Basic, 0.5% on Pro; 3-day free trial (card required)
- Inventory
- None. Products are made and shipped per order
- Time to launch
- About 8 minutes from sign-up to a sale-ready store
- Payments
- Customers pay into your own Stripe account (Stripe fees apply)
- Shipping
- Suppliers ship each order; free shipping for your customers is on by default
How much does Suplify cost?
Suplify has two plans. Basic is €79/month, or €49/month billed yearly. Pro is €279/month, or €199/month billed yearly and includes all AI agents; on Basic you can add agents one by one from €15/month. On each order, the product and shipping cost is deducted from that order's payment to pay the supplier, plus a sales fee (0.85% on Basic, 0.5% on Pro), and Stripe's normal card processing fee is passed on at cost. See pricing. Try it free for 3 days (card required; cancel during the trial and pay €0).
How long does it take to launch a store?
Most founders have a sale-ready store in about 8 minutes: you answer a few questions, pick products, add or create a logo, check the suggested prices and publish. You can keep editing the store after it is live.
Do I need to buy inventory?
No. There is no stock to buy and no minimum order. Products are produced, labeled and shipped per order after a customer buys, so you never store boxes at home.
How does private label work?
You choose a ready-made, ready-to-ship product (for example magnesium, creatine or collagen), and Suplify puts your brand name and logo on its packaging. The formula comes from the supplier; the brand, price and store are yours. Read the private label guide.
Which countries can I sell to?
You can sell to the countries where each product's supplier ships. Supplements can ship to the United States and a list of international destinations; some beauty products ship to the US only. Your dashboard shows exactly where each product can be delivered before you publish it.
How much profit can I make?
You set your own price, and Suplify shows a suggested price and your profit per sale on every product. As an example, a product with about €20 in product and shipping cost sold at €59 leaves about €39 before card fees, the 0.85% per-order fee and your marketing costs. Try the profit calculator.
How do I get paid?
You connect Stripe in one click with a short form (no extra password). Customers pay at checkout, you are the seller on their card statement, and Stripe pays out to your bank every Monday. You see every order and payout in your dashboard.
Who handles legal requirements?
You do, as the store owner. You are responsible for registering your business where required and following the product and advertising rules of the countries you sell to. Suplify gives you policy page templates, but they are not legal advice. See the Terms.
What's the catch?
There isn't one. You pay the monthly plan, the product and shipping cost of each order, and the usual card fee. No setup fee, no minimum order, and you can cancel any time.
Who makes the products?
They are produced by vetted US and EU manufacturing partners, who also label and ship each order for you. You never handle stock or packaging.
How does shipping work?
Our manufacturing partners ship every order straight to your customer from the nearest warehouse. Free shipping is on by default, and your dashboard shows where each product ships before you publish.
What if I cancel during the trial?
You pay €0. Cancel any time in the 3-day free trial and your card is never charged.
Guides for first-time founders
All guidesGuide
How to start a supplement brand in 2026 (step by step)
Step-by-step guide to starting a supplement brand in 2026: pick a niche, choose private-label products, brand, price, launch your store and get first sales.
Guide
Private label supplements: complete beginner guide
What private label supplements are, how no-minimum private label works, costs, white label vs dropshipping, and how to launch your own line.
Guide
How much does it cost to start a supplement business?
Real cost breakdown for starting a supplement business in 2026: no-inventory private label vs bulk manufacturing, store, branding, samples, marketing and fees.
Guide
Supplement dropshipping vs private label: which should you choose?
Supplement dropshipping vs private label compared: branding, margins, upfront cost, risk and control. Learn which model fits a first-time founder.
Comparison
Suplify vs Shopify for supplement brands
Suplify vs Shopify for starting a supplement or beauty brand: what's included, products, fulfillment, costs and which fits a first-time founder.
Your supplement brand could be live today
Payments, emails, shipping and policy pages: done. You pick your products.